Do I have to purchase my special shareholder Merlin Annual pass before I go to the attraction? Yes. It is not possible to obtain the shareholder discount at an attraction. Related articles How can I purchase a Merlin Annual Pass with my Shareholder discount? I live outside of the UK. Can I get a discount on another annual pass? Premium Family Passes Where should I get my discount code from? I have recently bought shares in Merlin. Am I eligible for the discount?